The Perfume Hunter is Sally Desancic: an industry icon with decades of experience working alongside some of the world’s most exclusive fragrance houses and creating skincare products loved Australia-wide.

Beginning her cosmetic industry career in 1986 at Clarins, as a consultant in David Jones, she quickly became a training manager for perfume distributor, Trimex. This began a lifelong passion for the fragrance industry, and the birth of “The Perfume Hunter”. She says “The love affair I have with perfume starts with the truly inspirational stories about their creations. The industry is always evolving so there is always a new story to tell. To be able to successfully sell a perfume you must be able to sell the feeling you have when you wear it, and to me that’s marketing at its best.”